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Posts tagged as “Market Research”

Market Research: Its Significance Towards Improving Startup Businesses

Social media audit and market research is a comprehensive process where a company or business collects, analyzes, and interprets data on a particular market. The data analyzed could be based on the business’s competitors, customers, a new market identified, or the whole business industry. Market…

Why Does Marketing Research Make a Difference?

Marketing research Marketing research is the systematic collecting, recording, and analysis of quantitative and qualitative data related to marketing practices. The aim is to detect and quantify the way changes in the marketing mix affect customer behavior. The findings help business decision-makers identify and measure…